What is PR?
The creation of easily digested information regarding products and services. By presenting genuine information in a quickly assimilated way we are helping engineers to stay up-to date with developments...
View ArticleHow much should you spend on your website and blog?
Well lets think about this logically - 1. How much did you/would you spend on a brochure/literature? – £10K per year? £20K? £30K? More? 2. How much do you spend on a sales rep including salary, car,...
View ArticleNew exhibitions!
I really welcome the announcement received today of the new Machine Building Show at the NEC in September – following so soon after the success of the Engineering Design show - and the announcement of...
View ArticleOnline marketing compared to an exhibition
I was chatting to a colleague the other day when we started to think of the comparison between the personal presence of an exhibition and the way that the apparently more diffuse world of online...
View ArticleEngineering Design Show
I spent an interesting and pleasant day at the Engineering Design Show yesterday reflecting on the state of UK manufacturing industry and the way that this show has grown so quickly from just one hall...
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